“We are continuing to listen to and work with our stakeholders to make tangible changes which help build a better future for our business, for people and for the planet.”
Coca-Cola European Partners has reaffirmed its pledge to increase the use of recycled plastic in its bottles across Europe to 50% by 2025.
The group announced this in its recently published 2018 ‘Sustainability Stakeholder Report’. It highlights the latest results towards its 2025 sustainability goals in support of three action areas – drinks, packaging and society. It also analyses three supporting actions on water, climate and supply chain.
In 2018, 98% of Coca-Cola’s (@CocaColaEP) packaging was recyclable, and 27.6% of the PET used in its bottles was from recycled PET.
In the report, the drinks brand said it was aiming to stick to a target it set in 2017 to ensure that 50% of the material it used from its PET bottles came from recycled plastic by 2025. The company said it also wanted to ensure that 100% of its primary packaging was recyclable or reusable by in six years’ time.
The group also acknowledged that there was increasing concern amongst the public around public waste and stated that “all too often, packaging is discarded after being used just once and ends up polluting the planet”. It added that “as a beverage industry leader, we recognise we must do more to address the issue”.
Coca-Cola said it was committed to leading the way towards a circular economy where 100% of its packaging was collected, reused or recycled so that “none of it ends up as litter or in rivers or oceans”.
Elsewhere, the group also reiterated that in 2018 it had announced a new strategic investment to purchase 100% recycled PET from recycling technology provider Loop Industries to accelerate the increased use of recycled materials in its bottles and a partnership with recycling specialist TerraCycle and French supermarket giant Carrefour to trial new circular shopping system and reuse model, Loop – marking key milestones in its progress on packaging sustainability.
Reflecting on the group’s 2018 report, Damian Gammell, CEO of Coca Cola European Partners, said: “We want to be a force for good, for people and the planet. It’s therefore crucial that sustainability underpins every part of how we do business.
“’This is Forward’, our sustainability action plan, guides us as we make progress in the areas where we know we have a significant impact, and which our employees and stakeholders care most about.
“I’m proud of the progress we’re making on our sustainability commitments, particularly the fact that we’ve achieved three of our targets two years ahead of schedule. These include: reducing the sugar in our soft drinks by over 15% since 2010, purchasing 100% renewable electricity, and cutting our greenhouse gas emissions in half.
“However, we know that there is still much more we can do – and we certainly can’t do this alone. We are continuing to listen to and work with our stakeholders to make tangible changes which help build a better future for our business, for people and for the planet.”