French cosmetics company L’Oréal has pledged to make sure that all the plastic it uses by 2030 will be from recycled or bio-based sources.
The company also aims to reach carbon neutrality in all its manufacturing, administrative, and research sites by 2025 through the improvement of energy efficiency and the use of 100% renewable energy. L’Oréal (@loreal) has also set its sights on reducing the impact of its suppliers and consumers, it said in a statement.
With the goal of empowering its consumers to make more sustainable choices, the company developed a “Product Environmental and Social Impact Labelling mechanism” for its products, which scales from A to E and is reportedly endorsed by independent scientific experts and verified by an independent auditor. The labels and scores will be accessible on each individual product’s web page.
Jean-Paul Agon, chairman and CEO of L’Oréal, said: “L’Oréal’s sustainable revolution is entering a new era. The challenges the planet is facing are unprecedented, and it is essential to accelerate our efforts to preserve a safe operating space for humanity. We do so in our own business operations and in our contribution to society at large. We know that the biggest challenges are yet to come, and L’Oréal will stay faithful to its ambition: operate within the limits of the planet.”
“Over the past decade, we have profoundly transformed our company, putting sustainability at the very core of our business model,” added Alexandra Palt, L’Oréal’s chief corporate responsibility officer. “With our new commitments, we are entering a new phase of acceleration of that transformation: going beyond our direct environmental impact, helping consumers to make more sustainable choices, as well as generating positive social and environmental contributions. As an industry leader, it is our role to contribute towards the building of an inclusive and sustainable society.”