“With these product innovations we are taking a big step forward on our journey towards labelling a smarter future beyond fossils.”
UPM Biofuels and UPM Raflatac have teamed up to develop wood-based polypropylene film label materials.
Both firms, which are divisions within the UPM business, have called the materials UPM Raflatac Forest Film and UPM Raflatac Fossil-Free Adhesive (RP48).
UPM BioVerno naphta is the main material included in the innovations. The naphta is made from tall oil, a residue of pulp production.
Both Forest Film and RP48 are drop-in solutions so they do not require any changes in production processes and can smoothly replace traditional fossil-based options, according to UPM Biofuels and UPM Raflatac. These products combine the circular economy with renewable bioeconomy – one tonne of fossil raw material can now be replaced with one tonne of renewable raw material.
“With these product innovations we are taking a big step forward on our journey towards labelling a smarter future beyond fossils,” said Oona Koski, Sustainability Manager at UPM Raflatac.
She added: “By choosing our renewable labelling materials brands can move even further in their quest to use more renewable packaging. Furthermore, these materials are identical in quality and performance to conventional fossil-based materials and an easy way to add the final touch to a sustainable package.”
UPM is building a more sustainable future by replacing fossil-based, non-renewable materials with renewable alternatives from wood-based residues. The company uses raw materials efficiently to create new products and services based on wood fibre, biomolecules, residues and side streams.
“The main raw material of these products is UPM BioVerno naphtha made from tall oil, a residue of pulp production. They are a great example of new product innovations originating from sustainably managed forests and concrete steps towards a future beyond fossils,” said Panu Routasalo, Vice President, UPM Biofuels.
UPM Raflatac is a well-known producer of self-adhesive label materials and UPM Biofuels produces renewable and sustainable products for the transport and petrochemical industries. Its parent company UPM is a forestry specialist, headquartered in Finland.